Transportation
Get on board the
digital signage trend
Experience how digital signage for the transportation industry not only enhances the travel experience and improves passenger loyalty, but also increases ad revenue.
Increase revenue
Transportation digital signage
increases ad revenue, and more.
What accounts for the growth of digital signage in the transportation industry? Revenue from digital ads on vehicles, at bus and train stations, and at airport terminals exceeds that of static ads. Digital signage in the transportation industry is not used solely for advertising.
LED signs help transportation owners and managers enhance the travel experience, improve customer service, set the brand apart from its competitors, increase passenger loyalty and, ultimately, help grow the business. Below are the ways in which digital signage is generally used in terminals and on vehicles.
Transportation terminal digital signage can be used to:
Advertise various products and services on a rotating basis
Create a warm, welcoming message for entering passengers
Direct passengers efficiently through the station
Provide up-to-date information about scheduling
Post the latest vehicle arrival and departure times and delays
Enhance the experience by entertaining waiting passengers
Indicate locations of restaurants, kiosks, first-aid stations and more
Inform passengers of emergencies and safety procedures
On-vehicle digital signage is typically used to:
Advertise various products and services on a rotating basis
Enhance the travel experience with entertaining videos
Let passengers know of upcoming stops
Instruct passengers when to disembark via LED bus digital signage
Promote upcoming community events and provide public health announcements
Keep passengers informed about delays
Choose Cirrus
Choose Cirrus for Effective Transportation digital signage
While enhancing the travel experience and improving passenger loyalty is important, digital advertising in the transportation industry, with its videos and text animation, has a much higher engagement rate; therefore, each of your digital ads can generate more revenue than a single static ad. Digital advertising allows you to change content multiple times a day, which means you can expand your pool of advertisers and receive even more revenue. Consider this added benefit when choosing Cirrus for your transportation display needs.