Communication Dynamic

sign-size-new We are just beginning the work week which puts us right in the thick of things. What could be a better time than now to try to cut down on aggravating or confusing customers calls. Let us highlight our own communications as well as buying concerns here at Cirrus. When it comes to trying to figure out the best digital displays for a business, there are a lot of different points to consider. We try to make this process go a little smoother by communicating directly with your local Sign Shop in order to ensure that both the sign shop and the buyer are fully informed about the product they are interested in, and what it can do for them. We stay in contact with them throughout the purchasing and decision process. Of course, if the buyer wants to call us directly too, then they are more than welcome. The first thing the buyer should always consider is their budget. Our display setups are completely customizable which means you can order an LED board that is any size multiple of our 1x2 panels. Keep in mind that these displays are meant for a horizontal setup rather than a vertical. Consider too, your distance from the road. This may influence how big you would prefer a sign and what resolution would be best to allow passing traffic to see it more easily. Our Cirrus signs also come in an array of colors. Currently, we have two major display styles: Blade X and Solo. Blade X is our full-color display which is RGB, meaning it spans 281 trillion colors. The Solo comes in either a red scale or a grayscale (spanning approx. 65,000 colors within those spectrums). If you only expect to be displaying text then a full color may not be all that necessary whereas a company that wants rolling pictures of their best-selling cars may rather full color. Those looking for full color will also have three resolutions options as the Solo displays only have one option (15mm). These are just a few of the decisions that go into creating LED displays that are customized. Every decision could potentially change the price tag of the display you are looking to buy. Even more, some states have regulations on the brightness of your LED display pictures, for example how quickly pictures can move, what type/ how many displays can be used etc. These regulations are definitely something to review with your sign shop before purchasing or installing a display. They may also help you to determine what a healthy budget may be for your business. Keep in mind that even if the option you consider the most extravagant is outside your budget right now, that doesn't mean it can't be an option in the future! Cirrus signs are upgradable. This is made easy through our individual LED panels. The LED modules can be removed and replaced within your existing framework making your upgrade a seamless transition. Be sure to ask any questions you might have before making a purchase and review your ideal display option with your local sign shop to make sure you understand everything you may need to know! We want to make sure that your purchase truly is the best purchase for you. After all of this, you will be glad to know that designing your signs is definitely easier than deciding which sign best suits you. At least there's an app for that. S.K. 1